privacy policy

Last updated: December 23, 2025

Physique Club Pty Ltd (“Physique Club”, “we”, “us”, or “our”) provides studio-based training, memberships, coaching services, digital content, online platforms, communications, and related services (collectively, the “Services”).

This Privacy Policy explains how we collect, hold, use, disclose, and protect personal information when you interact with our Services, including when you visit our website, make enquiries, purchase products or services, book sessions, or become a member or client.

This Privacy Policy is prepared in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

If there is any inconsistency between this Privacy Policy and our Terms & Conditions, this Privacy Policy will prevail to the extent of the inconsistency in relation to personal information.


1. What is personal information?

“Personal information” means information or an opinion about an identified individual, or an individual who is reasonably identifiable, whether the information is true or not and whether recorded in a material form.

This includes sensitive information, such as health information, which receives a higher level of protection under Australian law.


2. Personal Information We Collect

Depending on how you interact with us, we may collect the following types of personal information:

a) Contact Information
  • Full name

  • Email address

  • Phone number

  • Residential or billing address

b) Account & Membership Information
  • Account login credentials

  • Membership status and preferences

  • Booking history and attendance records

  • Client notes relevant to service delivery

c) Payment & Transaction Information
  • Payment details (processed securely by third-party payment providers)

  • Billing and transaction history

  • Purchases of memberships, sessions, programs, or merchandise

d) Health & Fitness Information (Sensitive Information)

We may collect health and fitness-related information, including:

  • Training history, goals, and preferences

  • Health screening questionnaires

  • Injury history or physical limitations

This information is collected only with your consent and where reasonably necessary to provide safe and effective coaching services. You are not required to provide this information; however, failure to do so may limit our ability to deliver certain Services safely.

e) Communications
  • Emails, messages, or enquiries sent to us

  • Responses to forms, surveys, or feedback requests

f) Technical & Usage Information
  • IP address

  • Browser type and device information

  • Website usage data, interactions, and navigation behaviour

  • Cookies, pixels, and similar tracking technologies


3. How We Collect Personal Information

We collect personal information in the following ways:

  • Directly from you when you sign up, book sessions, complete forms, make purchases, or contact us

  • Automatically when you interact with our website or online platforms through cookies, pixels, session-replay technology, and analytics tools

  • Through third-party service providers who collect or process information on our behalf (such as booking systems and payment processors)

  • From third parties where permitted by law and relevant to the Services


4. How We Use Personal Information

We use personal information for the following purposes:

a) Providing & Managing Services
  • Delivering coaching, memberships, programs, and products

  • Managing bookings, memberships, and accounts

  • Processing payments and transactions

  • Communicating important service-related information

b) Personalisation & Improvement
  • Tailoring training programs and client experiences

  • Improving our Services, website, and operational processes

  • Analysing usage trends and engagement

c) Marketing & Advertising
  • Sending newsletters, updates, promotions, and educational content

  • Notifying you of events, offers, or changes to our Services

  • Measuring advertising effectiveness and creating custom audiences for advertising on third-party platforms (including social media networks)

You may opt out of marketing communications at any time using the unsubscribe link or by contacting us directly. We do not sell personal information.

d) Security & Fraud Prevention
  • Protecting clients, staff, and business systems

  • Detecting and preventing fraudulent or unauthorised activity

e) Legal & Regulatory Compliance
  • Complying with applicable laws and regulations

  • Responding to lawful requests from authorities

  • Enforcing our Terms & Conditions and studio policies


5. Disclosure of Personal Information

We may disclose personal information to:

  • Service providers such as payment processors, booking platforms, IT providers, analytics services, and email systems

  • Advertising and marketing partners to assist with communications, audience measurement, and advertising delivery

  • Professional advisers (including accountants, lawyers, and insurers) where reasonably required

  • Government or regulatory authorities where required by law

  • Parties involved in a business transaction such as a merger, sale, or restructuring

We take reasonable steps to ensure third parties handle personal information in accordance with Australian privacy laws.


6. Cookies, Analytics & Tracking Technologies

We use cookies, pixels, and similar technologies, including third-party tools such as analytics providers, advertising platforms, and session-replay software, to:

  • Understand how users interact with our website

  • Improve functionality and performance

  • Measure and optimise advertising campaigns

These technologies may collect information such as page interactions, mouse movements, scrolling activity, device information, IP address, and browsing behaviour.

Where possible, we configure these tools to limit the collection of sensitive information. However, no system can guarantee complete anonymisation of data.

You can control cookies through your browser settings and may also use opt-out tools provided by third-party platforms.


7. Third-Party Links & Platforms

Our Services may contain links to third-party websites or platforms (such as booking systems or social media services). We are not responsible for the privacy practices or content of those third parties and encourage you to review their privacy policies.


8. Children’s Privacy

Our Services are not intended for individuals under 16 years of age. We do not knowingly collect personal information from children without parental or guardian consent. If you believe a child has provided personal information to us, please contact us.


9. Data Security & Retention

We take reasonable steps to protect personal information from misuse, loss, unauthorised access, or disclosure, including maintaining appropriate physical, electronic, and administrative safeguards.

We retain personal information only for as long as necessary to:

  • Provide the Services

  • Meet legal, accounting, or regulatory obligations

  • Resolve disputes or enforce agreements


10. Access, Correction & Your Rights

You may request access to, or correction of, the personal information we hold about you by contacting us. We will respond within a reasonable period, generally within 30 days.

You may also opt out of receiving marketing communications at any time.


11. International Data Transfers

Some of our service providers store or process personal information outside Australia, including in countries such as the United States.

Where personal information is disclosed overseas, we take reasonable steps to ensure recipients handle the information in a manner consistent with Australian privacy laws or equivalent protections.


12. Complaints

If you believe we have breached the Privacy Act or mishandled your personal information, you may contact us using the details below. We will investigate and respond within a reasonable time.

If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner via www.oaic.gov.au.


13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The latest version will be published on our website with the updated date.


14. Contact Us

Physique Club Pty Ltd
Email: contact@thephysiqueclub.com
Address: 17 Grattan Street, Prahran, VIC, Australia